Okay, I hear you and I’m appreciative of your feedback.
In my recent article “Does Your Business Have A Vision and Mission Statement?” this statement was made –
“You may notice every public company displays these right in the front of their annual report.”
Not true. My fault for a sweeping comment and not stating exactly what the intended meaning was. My intent was to let readers know that a company is proud to display and share their vision and mission statements. These let people know what the company is about, how the company does what they do and what the company stands for.
Here are a few examples which will make these points clearly in their own words.
Vision – To organize the world’s information and make it universally accessible and useful.
Mission – To provide access to the world’s information in one click.
Nike
Vision – To bring inspiration and innovation to every athlete in the world.
Mission – To inspire and innovate for every athlete.
Tesla
Vision – To create the most compelling car company of the 21st century by driving the world’s transition to electric vehicles.
Mission – To accelerate the world’s transition to sustainable energy.
Here are a few more examples of real world in use vision statements to help you in creating one:
Instagram – Capture and share the world’s moments.
Shopify – To make commerce better for everyone.
LinkedIn – Create economic opportunity for every member of the global workforce.
These statements make their point clearly in utilizing brief statements.
The point is to create vision and mission statements to be proud to display and share!
Wenkroy International LLC is a Professional Advisory company with a main purpose of helping entrepreneurs and business people create the strategy, the plan and the steps necessary to achieve that person’s vision for their business and often their life, while navigating the obstacles which may be blocking them from reaching their goals. The process may involve one on one coaching, advising, laser focus days, personal growth workshops and more. The methods utilized are determined together. The results and value positively impact individuals, teams, divisions and across entire companies. People are now able to focus on what matters most to them, because, they have clarity on where they are heading.
As always share the information in this article with people you know.
